The whole estate is nestled in the hills. The district is known as “CHIAZZA” (SQUARE) not by chance nor just to keep the tradition but because it is the right name, since it is a scene where you can move and reap the jewels of Nature or just admire everything you can see just glancing around, up to that sea blue horizon.

“Borgo Piazza” is located in the land of Calabria, as a stage with an always open curtain. The steady and loving care, with no outrage to the surrounding nature,  ensures the Borgo a unique, quiet and environment friendly habitat .

A soft wellbeing better than a sophisticated SPA.

You will find an internal road network that extends for 25 km, in ​​paths which can be crossed in the pleasant shadows of the woods of Aleppo pines, oaks, locust, eucalyptus, with the marvelous sea view of the Gulf of Squillace .


Paths to be covered slowly by following the traces of the fox, of the badger, of the wild boar, in the scent of wild honey or orange blossom, and natural plants of rosemary, sage, oregano, sunflowers, wildflowers, synergic vegetable gardens; paths to be crossed trying to savor sounds and silences, far from all human noise, even though the city is there at your doorstep …

The hospitality is ensured in comfortable accommodations in the restored nineteenth-century farmhouse, or in new elegant studios,  few independent apartments and villas and with a healthy traditional food service.



Giuseppe Ponterio, entrepreneur in the branch of procurement and services for the State Railways, began his adventure in the world of tourism hospitality in 1966; he was accompanied, as always, by his wife Elda who has always shared and supported his decisions. He built the beautiful BLANCA CRUZ Village on the sea of Caminia Bay with an original entrance into the market.
In 1983 he bought the estate of ” Poggio Santo Regno” (that means Holy Kingdom) in Contrada Piazza, reforesting where it was bare ground, leaving intact the pieces of Mediterranean maquis with Myrtle, Strawberry Tree, Ginestra and with an assortment of wild edible green species.
In 2004 he decided to sell the village Blanca Cruz, he kept for himself only some residences and he entirely devoted himself to the dream of his life: Borgo Piazza.
To imagine what the estate was at the beginning, you can just watch its borders: irregular rugged hills, angular offshoots of Calabria overlooking the Ionian Sea.



Peppino Ponterio used to tell: “When I came here, there was just some great Olive trees completely enveloped in the brambles, tormented, wild, impenetrable hills, thickets of ancient oaks, holm oaks and cork oaks, eucalyptus that used to go to fire every year… “.
Major investments were needed for the global transformation of the place and the farm, but the greatest push came from the will of Joseph who conquered the agricultural professionalism day after day by listening to expert advices, but mostly experimenting with passion and with a deep respect of the Identity of the Places. Nowadays, speaking of “Genius Loci” can appear anachronistic, but here the place and the people made it possible.


In April 2015, when realizing his latest work, the new vineyard overlooking the sea, he passed away. His ideals are embodied in each stone of Borgo Piazza and his legacy has been well understood by his wife Elda, flanked by daughters and grandchildren, who started a new business path.

The daughters have always worked in the social world and personal and childcare, and they are carriers of a part of their father’s dream. He wanted the village as a integrated center for personal wellbeing in line with the Statute of the Paolo Ponterio Foundation, owner of the estate where the Farm  stands. The Foundation was named to the young son of Joseph and Elda, who died prematurely and its aims are only in part expressed in the tourist reception activities.

Joseph wrote on his eightieth birthday: “Today, despite experiencing the ravages of time, I can still give a positive contribution because this land and this Nature can host ideas and projects in  presence of a desirable cultural revolution, to carry on with a new alphabet and a new writing. ” This is why we are committed with particular attention to families with children, to couples in search of relaxing pleasure through organic food and to women tourists, as well as to all people looking for a place to recharge and to clear up city stress.

Furthermore, Social Vegetable Garden projects, teaching educational projects, eco-psychological and environmental projects have been activated in partnership with rehabilitation agencies of the territory, to promote a return to Nature.



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